The winner of the contest of young designers LVMH Prize
The jury of the young designers’ contest LVMH Prize announced the name of the winner.
She is 25-year-old Marine Serre from Belgium. The winner was chosen by leading designers: Jonathan Anderson, Nicolas Ghesquière, Marc Jacobs, Karl Lagerfeld. Also Umberto Leon and Caro Lim from Opening Ceremony, Phoebe Philo from Celine and Ricardo Tisci. The prize was given to the designer by singer Rihanna. In addition to the statuette, Marine Serre will receive capital for the development of her own brand in the amount of 300 000 euros. She will also receive technical and financial support from LVMH experts.
Together with the professionals, Marine Serre will be able to develop marketing strategies, branding, advise on intellectual property issues. Also production and distribution of collections, image and advertising campaigns.
Marine Serre is the founder of the registered brand Marine Serre. The girl graduated from the Belgian Academy of Fashion Academy of La Cambre Mode in Brussels. And for several years she has been working in the fashion industry. Before the foundation of her own brand, Marine Serre managed to work with famous Fashion houses. Such as Alexander McQueen, Maison Martin Margiela and Christian Dior. In addition to work on her own brand, the designer trainees in Balenciaga. Marine Serre made her debut with the collection Radical call for love. In which she combined sports chic, Muslim elements, high fashion techniques and avant-garde.
The second prize from LVMH Prize in the amount of $ 150,000 and annual supervision was given to New York designer Kozaburo Akasake. The works of the winner are mainly based on the creation of denim total look.
The competition of young designers LVMH company launched in 2014. The winner is chosen among designers up to the age of 40. Who applied for participation, managed to publish at least two personal collections. In previous years, it defeated Thomas Tate, Marques’Almeida and Grace Wales Bonner.
«We have always believed that as a fashion industry leader, LVMH must find young talents around the world and help them to grow and develop. We were looking for a way with which we could do this, and as a result, several years ago the idea of such a prize appeared. We did serious preliminary work and only in 2014 launched our project», — shared Delphine Arnault, ideologist of LVMH Prize.