Rihanna and Dior Collaboration
Singer Rihanna has become the first ambassador of the history of the brand, which had the honor not only to star in ad campaigns, but also to create own collection of sunglasses.
Rihanna‘s futuristic collection for Dior will be named after the singer. TV series «Star Trek» was the main source of inspiration to create eyewear.
«The process was pretty seamless. I spent a day at Dior with their eyewear design team. I started by looking through all the archives to see what they’ve done in the past, then got acquainted with all the new materials. I literally sat there and drew and drew until I was happy with the design, and the team illustrated it for me right then and there. We picked materials and colors that same day, and after that it was a matter of weeks before I saw the first prototype», — said Rihanna on the establishment of collection.
The collection is presented in six colors, each of which will be available in the summer. In addition, models will go on sale with a coating of 24-carat gold. Points will cost $840 and $1950 respectively.