Olympic uniform by Lacoste
On the eve of the Olympic Games in Rio, which will begin on August 5 participating countries are beginning to represent the uniforms for their athletes. For Britain’s Stella McCartney has developed a uniform, for US — Polo Ralph Lauren, and France will be dressed by Lacoste.
The French brand Lacoste made its debut at the Olympic Games in Sochi two years ago. Creative director of the brand Felipe Oliveira Baptiste will be the author of the uniform for Paralympic team of France also. «You have to find a balance between a look that makes a statement, that is visual enough to read in a stadium and on TV, and one that is not very complicated. You don’t want athletes to feel disguised; you want them to be comfortable», — said Filipe Oliveira Baptiste.
Uniform for French athletes made in minimalist style. Blue, white and red — the colors of the national flag adorned clothes, even the famous Lacoste crocodile tried these colors in the form of athletes.