Office look from Ukrainian brand LETTER K
Not borring dresses – this is how the Ukrainian brand positions itself.
LETTER K decided to radically change the image of a business woman. After all, in our view, a girl who works in an office is endowed with masculine qualities of character, dressed in men’s clothes, she does not have a single gram of femininity and charm. Is this so? Down with the stereotypes. LETTER K offers a new look at the business style. The brand offers a wide range of elegant and feminine images that can emphasize individuality, status, good taste and a sense of style.
“The desire to help each client to be feminine in any situation.We want to eradicate the myth that a woman needs to develop a man’s character traits in order to achieve business success. Our dresses are a reminder of a business lady that they are primarily women, and their wisdom, sensitivity and responsiveness are their best allies “- says the creator of the brand Katerina Turchinskaya.
LETTER K in production use only natural fabrics in a variety of colors. Also, different sizes are shorn off, so that a girl with any figure could find something for herself. An impeccable image with LETTER K is easy. Any business lady will feel confident at meetings, negotiations.
“The main goal of LETTER K is to help all business and successful women to look always and everywhere feminine and confident, without breaking the boundaries of the dress code, but at the same time not trying on “male images” while remaining romantic and elegant,” – brand representatives say.