New Fragrance by Coach «The Fragrance Of Her»
American brand Coach is launching a new fragrance «The Fragrance Of Her» this fall. For the campaign shooting creative director Stuart Vivers invited actress Chloe Grace Moretz.
The young actress has already managed to play in more than 20 films, as well as to grace covers for InStyle, Glamour, Marie Claire, Teen Vogue, Allure, Love, Interview, and others.
«To me, this perfume is everything I love about Coach. It’s modern and happy. It perfectly captures the spirit, energy and excitement that Stuart has brought to Coach», — shared Chloe Moretz.
19-year-old Chloe for a few years has been collaborating with Coach, presenting clothes and accessories for brand. This year she will be the face of the new fragrance. The author of the campaign became photographer Steven Meisel.
«Spontaneous energy and cool of New York City», — described the new fragrance Stewart Vevers. Flower fragrance includes the initial notes of raspberry leaves, pink pepper and pear, heart of Turkish rose, musk and sandalwood. Blame belongs flavor perfumer Juliette Karagezoglu.
«I wanted to create a fragrance that represents Coach’s free-spirited attitude…a scent that is individual, authentic, and cool», — said creative director of the brand.