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Erdem
By tradition, designer Erdem Moralioglu turns to history. In the new collection at Fashion Week in London, the brand Erdem showed the Victorian era. Here we forget about feminism, gender equality and fashionable gender identity. The girl from Erdem – the embodiment of the most tenderness and femininity, as it was in the era of Victorianism. She wears voluminous skirts of brocade, gloves decorated with stones, and rarely refuses frills and bows.
In the spring-summer collection of 2018 there are also references to the 50th and 90th years. The collection is filled with fitted jackets and costumes with the “Prince of Wales” pattern, guipure. Dresses with a lush bottom and closed top remind of the modesty and puritanism of girls.
“The fashion show was closed in a graceful yellow silk dress with embroidery in the form of flowers, contrasting black ribbons and white gloves, up to the elbow,” – critics noted.
Topshop
The British brand Topshop continues the party on the podium. The second season in a row, he represents the heroine, who does not sleep, but hangs around in the big city all night long. At Fashion Week in London, trouser suits, shiny jackets, sequins, “electric” fabric, bustier dresses, voluminous coats, feathers appeared on the podium.
“Topshop Unique adds collections of eclecticism: it features elements of the aesthetics of the 90’s and excesses of zero, without going beyond a fairly modest color range. It has pastel shades of yellow, pink and blue, diluted in basic white and black.”