Helo Rocha S/S 2016
Helo Rocha – famous Brazilian brand of clothes, which was founded in 2005 by stylist Helo Rocha. Since that time brand has become one of the most important in the country, thanks to its stylish and unusual prints. Helo Rocha has a unique gift; novelties from her collections have become obligatory in closets of such personalities like Julie Petit, Sabrina Sato and Preta Gil.
The lookbook of spring-summer collection charms and fascinates. Main characters are two stunning Brazilian models Mariane Calazanand Mahany Pery. Mariane often decorates covers and advertising campaigns Harper’s Bazaar, Marie Claire, Alexandre Herchcovitch, VitorZerbinato e Farm. Mahany can be seen on covers and in photo shoots for Elle Brazil, Bloginvoga and others.
For lookbooks’ shooting girls tried on dresses that resemble a carnival atmosphere. The designer successfully combined variety of materials: lace, satin and velvet. Images of models are supplemented with voluminous accessories: bracelets, earrings and necklaces. The author of the shooting became Sandor Kiss.