Christian Dior introduced a new advertising campaign
The fashion house pays tribute to the wild nature that inspired his founder.
«The house where I lived as a child, was located on a cliff, overlooking the rushing water,» – wrote Christian Dior in his autobiography. These words formed the basis of the new advertising campaign of the French fashion house dedicated to the wild, which has not ceased to inspire the legendary couturier.
Fashion photographer Willy Vanderperre imprinted on the background of the rocky landscape of the French Granville three models, presented products from the collection of Fall/Winter 2015-2016. Their clothes and bags Diorama, covered with abstract animalistic prints, boots, «hugging» his feet like a second skin, and skirts with slits are dissolved in the harsh scenery, creating a new kind of feminine camouflage in the style of Dior.