Katy Perry launches shoe line
Katy Perry decided to try herself as a designer. The singer is launching her own line of shoes and it’s recognized that this may be followed for «something more». The collection will be released in collaboration with the Global Brands Group, the same company has released a collections with Jennifer Lopez, David Beckham, Juicy Couture and Rachel Zoe.
The collection will include sandals, sneakers, stilettos and pumps. Currently published an outline of the future footwear. Katy Perry is known for her unusual, sometimes even cartoonish style. The singer has a passion for extravagant things, so from her collection you can expect anything. For example, some models of shoes are decorated with bright floral prints or metal plates, some parts made in vinyl or plexiglas.
«It’s been a creative goal of mine to be a real contributor in the affordable fashion space. Launching a footwear collection felt like a natural first step for me. After years of investigating and researching partnerships to find the right fit for the debut of my line, I found that Global Brands most resonated with my artistic ideas. They understand my vision, my eye for detail, and have the international reach and resources to bring my canvas of ideas to life», — shared Katy Perry.
This debut collection of shoes by Katy Perry, but not the first singer in the world of fashion. Prior to this, perfumes and cosmetics were released. The first fragrance Purr by Katy Perry was released in 2010, and a collection of makeup Katy Kat Collection in April this year.
«In addition to being one of the biggest music icons of today, Katy Perry is an incredibly talented and creative individual, whose style and confidence speak to women around the world», — said Jason Rabin, president and chief marketing officer North America of Global Brands Group Holding Ltd.
Collection promises to be not only stylish, but also popular. Katy Perry has over 90 million followers on Twitter, and her single Rise became the official anthem of the Olympic Games in Rio de Janeiro.
Collection by Katy Perry will be released in the spring of 2017. Prices for a pair of shoes will range from $ 59 to $ 299.