Gwen Stefani launches her own beauty brand
In recent years, every Hollywood star has acquired a beauty line. The stunning success of the brands Kim Kardashian, Kylie Jenner and Rihanna inspired many other stars to create their own cosmetics brands. Victoria Beckham, Serena Williams, Lindsay Lohan have already announced their launch in the near future. They were joined by singer Gwen Stefani, the Allure publication reports that she has already registered her makeup brand.
The beauty line from Gwen Stefani will be called P8nt (from English paint – to draw). It will include products for make-up: pencils for the lips and eyes, eye shadow, mascara, lipstick, concealer pads, blush, lip gloss, nail polish, as well as false nails and eyelashes. It is likely that Stephanie will also make several skin care products for the face and body: face masks, moisturizers, shower oils and scrubs.
In addition, Gwen plans to launch an online platform with reviews and videos about self-care, make-up and cosmetics in general. The documents registered by the US patent office also state that P8nt’s activities will be connected with charity and “women’s empowerment”.